When it comes to SEO, there is no doubt that AI plays a significant role.
In this item, 5 AI tools for SEO can help you improve your SEO capabilities and streamline your work.
To make it easier for you to choose the right SEO tools, we have paired each tool with a rating, price, and key features.
Surfer SEO
Rating: 4.8/5
Best for: Bloggers, SEO Managers, Campaigners
Price: Starting from $45 per month
Surfer is an AI SEO software that streamlines content creation and planning. Surfer helps simplify tasks like competitor research, keyword optimization, content writing and auditing.
Additionally, Surfer provides real-time keyword usage analysis, making the SEO content creation process more effective. The tool integrates with Google Docs and Jasper.
Surfer is ideal for bloggers, SEO managers, and campaigners who need to create search engine optimized content regularly. The AI tool for website promotion offers four plans starting from $45 per month.
Key Features of Surfer SEO
AI-assisted keyword suggestions: With a single click, you will receive highly relevant keyword suggestions based on real-time AI analysis.
Site analysis tools for finding opportunities: Allows you to analyze keyword density in existing content, inbound links, and natural language processing (NLP) sentiment processing to find SEO opportunities.
Quick competitor analysis: Surfer summarizes the quality of your content in relation to competitors and provides simple recommendations to help you perform better.
What’s not so good:
The tool is still learning, so the data is not 100% stable, and if you perform those tests multiple times, there may be deviations in the results. Not something extreme, but for those seeking perfect accuracy, it may be worth checking out another tool.
MarketBrew
Rating: 4.8/5
Best for: SEO Experts and Large-scale Companies
Price: $20 per scan and $200 per search engine model
MarketBrew is a search engine modeling tool that allows you to predict the search engine ranking of pages before publication. This tool analyzes various types of information, including Google Analytics data, keywords, and organic traffic trends. The tool brings AI capabilities to SEO to not only improve but also predict and plan ahead.
Users can create a personalized testing environment for content based on different search engine models. Additionally, this tool provides detailed reports to help develop an effective content strategy for website promotion.
MarketBrew has two licensing options, starting from $20 per scan and $200 per search engine model. Due to its high price and advanced features, this tool is more suitable for SEO experts and companies with high activity levels.
Key Features of MarketBrew
A/B testing: MarketBrew users can test various SEO strategies to see which one yields better results.
Team-friendly: A central dashboard allows multiple users to manage all testing environments, data, and optimization tasks in one place.
Visual analysis tools: MarketBrew provides a simple graphical display for analyzing the most important components collected.
What’s not so good:
Compared to other SEO tools, MarketBrew’s features are very focused and suitable for specific needs, generally for experienced SEO professionals or companies with high activity volumes.
KeywordInsights
Rating: 4.9/5
Best for: Beginner SEO Promoters and Content Writers working with SEO professionals
Price: $49 per month or $550 per year
KeywordInsight is excellent for beginner users who prefer AI-based SEO tools that help in content planning. The tool allows you to easily generate relevant keywords through simple prompts.
Users can also analyze competitors’ posts, collect their headlines, and quickly create competitive content summaries. Note that this tool is not ideal for content creation, and its strength lies in competitive content planning.
KeywordInsights offers several plans with three payment options – monthly, yearly, and pay-as-you-go. If you want to try the tool, you can purchase 750 credits for $1 and see if it suits your needs.
Key Features of KeywordInsight
Keyword discovery: Users can input the desired keyword, location, and language and receive hundreds of tailored keywords using AI tools for SEO.
AI-based SEO insights and recommendations: KeywordInsights highlights the most relevant keyword from each topic cluster to enhance the content creation process.
User intent analysis: One of the tool’s strong features helps analyze user intent levels and suggests which keywords are more likely to convert.
What’s not so good:
Lack of content creation tools. Unlike other AI tools for SEO, this tool does not offer content editing tools. If you also want content creation capabilities, switch to the next tool.
Frase
Rating: 4.9/5
Best for: Website Promoters, Content Writers, Bloggers
Price: $12.99 per month
Frase is beginner-friendly AI SEO software that offers a simple interface for content planning, creation, and optimization. Enter the article title, and this AI SEO tool will automatically analyze competitors’ content and provide recommendations on how to proceed.
The AI SEO platform allows content optimization during writing and through a built-in AI editor that helps generate content ideas.
The basic plan of the tool costs $12.99 per month, a price that can easily suit beginner bloggers or SEO beginners who need one weekly article.
Key Features of Frase
Competitor-based content creation: Frase automatically generates content summaries based on top-ranking competitor articles that can be added to articles with a single click.
Performance analysis: A Google Search Console-based dashboard allows users to easily track content performance and find new keyword opportunities.
SERP data: The tool collects extensive SERP data and displays it to help develop deeper organic promotion strategies.
What’s not so good:
If you want to use the advanced capabilities of the tool, you will need to pay additional $35 per month add-ons.
SE Ranking
Rating: 4.8/5
Best for: SEO Experts and Digital Marketing Companies
Price: Starting from $40 per month
SE Ranking is an excellent AI-powered tool for creating a strong SEO strategy and optimization. It includes comprehensive toolkits for keywords, inbound links, competitors, search traffic, and social media performance analysis.
This AI tool for SEO allows users to send API-based SEO reports to their clients, making it ideal for SEO experts and digital marketing companies. Additionally, the built-in lead generator widget helps users efficiently present performance to their clients.
SE Ranking offers three plans and a free trial version.
Key Features of SE Ranking
Change tracking: This feature tracks changes in competitor and your content for easier SEO performance monitoring.
Status report: Users can see the significant performance metrics of the site in a convenient dashboard, including scanned pages and general ‘health’ scores.
Index checker: SE Ranking allows you to ensure search engines have properly indexed site pages to ensure they rank in SERPs.
What’s not so good:
Additional costs. Besides the subscription cost, there are extra features within the system that require additional payment.
Summary:
We know that search engine optimization is essential to drive more organic traffic to a website, but it takes a lot of time and effort. How great that there are AI tools for SEO. Artificial intelligence tools significantly improve work efficiency and quality. All that’s left for you is to choose the most suitable tool for you. Here’s a summary of the tools we surveyed:
Surfer SEO – Great for bloggers and digital companies looking to write SEO-friendly content and understand the site’s status.
MarketBrew – Best for large companies and professional SEOs looking for advanced SEO analysis.
KeywordInsight – Ideal for SEO professionals and content creators looking for keyword research and analysis tools.
Frase – Excellent for freelancers and bloggers looking to easily create SEO-optimized content.
SE Ranking – Suitable for SEO experts and digital marketing companies looking for a comprehensive solution with performance reporting to their clients.


